Infrastructure – Crawford IT

IACDE Nordic Chapter Summit – Screw Trousers!

March 25, 2018

Design, Fashion, Infrastructure, Joined Up Thinking, Retail, Shopping, Social, Sustainability, User adoption

I was honoured to present at the The International Association of Clothing Designers and Executives (IACDE) Nordic summit (member brands include H&M, Arket, Tommy Hilfiger, and Fillipa K), on 3D innovation and its future impact on brands and retail. But when I arrived in Gothenburg Sweden to discover it was being held at atacac‘s uber cool…

Creative Futures: The Convergence of Technology

September 19, 2017

Craig Crawford

Connected Living, Fashion, Infrastructure, Joined Up Thinking, Retail

Sanj Suran of Tiger Heart knows what it takes to pull together an interesting conversation. What an honour to join Amalia Agathou of 18 Havas UK, Sel-Vin Kuik of Smack Digital, and Marija Butkovic of Women of Wearables in conversation about the ever-evolving relationship between Humans and Technology. Our conclusions: …

Future Retail Strategy Conference: Data is Your Friend

September 8, 2017

Craig Crawford

Connected Living, Fashion, Infrastructure, Joined Up Thinking, Retail, Shopping

What a day, what a conference! Delighted to have had the opportunity to share insights on BioMetrics, Big Data, and IOT from Hitachi’s arsenal of global tech, now aimed at improving Retail Operations and Customer Experience. Maureen Hinton provided GlobalData’s insights. Shell Oil delivered an illuminating insight…

AR Week

June 17, 2016

Craig Crawford

Connected Living, Design, Infrastructure, Joined Up Thinking, User adoption

I didn’t try to find Augmented Reality; it just found me! This week’s theme has been Augmented Reality–All randomly Which means to me, AR is coming of age and increasingly important It started Monday at charity:water’s UK launch. I love this American based charity. charity: water is a non-profit organization bringing clean and safe drinking…

A cup of tea with Ted Baker

November 20, 2015

Craig Crawford

Good UI, Infrastructure, Joined Up Thinking, Retail, Social

It seemed like the church of PLM at the swell and quirky Sanderson hotel on November 20th as I evangelised about mobile PLM and interviewed Flis Leverton on Ted Baker’s recent PLM journey! So inspiring to talk to brands Jimmy Choo, LK Bennet, Tesco and Superdry about their PLM endeavours We are truly changing the…

Salesforce World Tour London

May 21, 2015

Craig Crawford

Connected Living, Infrastructure, Joined Up Thinking

For this zone 1 tech savvy Londoner, getting to the London ExCel center seemed to be the hardest part of this day long event: honestly San Francisco seemed closer! But for many of the attendees, I suspect that the concepts the SalesForce teams and clients presented were more challenging. Customer centric retail was the…

O2 sent me to the pub

May 1, 2015

Craig Crawford

Connected Living, Infrastructure, Not Joined Up Thinking, Travel

While waiting for the tube recently, I received a text from O2 about free underground Wi-Fi. So I tried to register to get online, but was denied access until I went to the nearest hotspot. The nearest hotspot? The local pub! Furthering my annoyance, their online billing system is not easy to navigate or read…